London Fashion Weekend

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I went to London Fashion Weekend (LFWend) on Thursday!  Here are some of the highlights..

We arrived at Somerset House around 11 to collect tickets and then go shopping inside the "tent."


going into the "tent" to shop!
Our catwalk started at 12:30, and a large line to get in had already accumulated half an hour early.
line for the trend catwalk
We were packed tightly into our seats, but it seemed that everyone had quite a decent view considering how many people they fit in.

Separate post coming soon about THEOUTNET.COM's trend fashion show.  The Outnet is basically just the newest addition to the famous net-a-porter.com

Shopping inside Somerset House is absolutely gorgeous.  They had many new and upcoming designers at discount prices. 



Next, we collected our exclusive tote bags, filled with different products.  There were goodies ranging from a Hello Fresh £25 gift card, Maybelline New York mascara, essie nail polish, label.m dry shampoo, and more.



The last event of the day was to hear an industry talk from Jill Wanless, the deputy editor of HELLO! Fashion Magazine.  Antonia O'Brien interviewed her about what it takes to make a fashion magazine cover story. (The October issue featuring Olivia Palermo)

dress, Zara
top, Topshop
shoes, Zara



Check back soon for a look at the trend catwalk show!
xo,
Emma
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